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Heirlume raises $1.38M to remove the barriers of trademark registration for small businesses

Platforms like Shopify, Stripe and WordPress have done a lot to make essential business-building tools, like running storefronts, accepting payments, and building websites accessible to businesses with even the most modest budgets. But some very key aspects of setting up a company remain expensive, time-consuming affairs that can be cost-prohibitive for small businesses — but that, if ignored, can result in the failure of a business before it even really gets started. Trademark registration is one such concern, and Toronto-based startup Heirlume just raised $1.7 million CAD (~$1.38 million) to address the problem with a machine-powered trademark registration platform that turns the process into a self-serve affair that won’t break the budget. Its AI-based trademark search will flag if terms might run afoul of existing trademarks in the U.S. and Canada, even when official government trademark search tools, and even top-tier legal firms might not. Heirlume’s core focus is on levelling...

Early bird price ends tonight: Buy your pass to TC Early Stage 2021 and save $100

Last call, founders. Today is your last chance to save $100 on a pass to TC Early Stage 2021: Marketing and Fundraising . Our last founder bootcamp event of the year takes place July 8-9, and it’s time to call on Saint Expeditus — the patron of procrastinators and programmers alike. He’ll help you kick procrastination to the curb, save some cash and gain access to a bevy of top-tier investors, famous founders, marketing magicians, financial wizards and other startup savants. And they all want to help you build a better startup. But you need to buy your pass by 11:59 p.m. (PT) today, April 30 . This TC Early Stage experience goes deep on fundraising and marketing fundamentals. On day one, you’ll choose from a range of presentations and breakout sessions — all interactive with plenty of time for Q&As. Plus video on demand, available after the event ends, means you don’t have to worry about schedule conflicts. Speakers at Early Stage bring a wealth of experience coupled with aut...

Sorbet raises $6M Seed led by Viola Ventures to tackle the thorny financials of Paid Time Off

A US/Israeli startup, Sorbet — which is tackling what companies do with the financial risks as employees accrue Paid Time Off (PTO) — has raised $6 million in a Seed funding round led by Viola Ventures, with participation by Global Founders Capital, Meron Capital. The economics of Paid Time Off is relatively hidden in the business world, but essentially, Sorbet takes on the burden of this PTO from employers and then allows employees to spend it. This gives the employers far more control over the whole process and the ability to forecast its impact on the business. Sorbet says that in the US, employees use only 72% PTO balances, even though it’s the most sought-after benefit. But this, effectively, comes out at 768 million unused days off a year, worth around $224 billion. This creates a difficult problem for CFO’s and accountants because its creates balance sheet liabilities on the company’s books, says Sorbet. If the employee doesn’t use all of their PTO, the employer can end up o...

Cloud infrastructure market keeps rolling in Q1 with almost $40B in revenue

Conventional wisdom over the last year has suggested that the pandemic has driven companies to the cloud much faster than they ever would have gone without that forcing event with some suggesting it has compressed years of transformation into months. This quarter’s cloud infrastructure revenue numbers appear to be proving that thesis correct. With The Big Three — Amazon, Microsoft and Google — all reporting this week, the market generated almost $40 billion in revenue, according to Synergy Research data . That’s up $2 billion from last quarter and up 37% over the same period last year. Canalys’s numbers were slightly higher at $42 billion. As you might expect if you follow this market, AWS led the way with $13.5 billion for the quarter up 32% year over year. That’s a run rate of $54 billion. While that is an eye-popping number, what’s really remarkable is the yearly revenue growth, especially for a company the size and maturity of Amazon. The law of large numbers would suggest this i...

Computer vision inches towards ‘common sense’ with Facebook’s latest research

Machine learning is capable of doing all sorts of things as long as you have the data to teach it how. That’s not always easy, and researchers are always looking for a way to add a bit of “common sense” to AI so you don’t have to show it 500 pictures of a cat before it gets it. Facebook’s newest research takes a big step towards reducing the data bottleneck. The company’s formidable AI research division has been working on how to advance and scale things like advanced computer vision algorithms for years now, and has made steady progress, generally shared with the rest of the research community. One interesting development Facebook has pursued in particular is what’s called “semi-supervised learning.” Generally when you think of training an AI, you think of something like the aforementioned 500 pictures of cats — images that have been selected and labeled (which can mean outlining the cat, putting a box around the cat, or just saying there’s a cat in there somewhere) so that the mac...

The second shot is kicking in

Hello and welcome back to  Equity , TechCrunch’s venture capital-focused podcast, where we unpack the numbers behind the headlines. First and foremost, Equity was nominated for a Webby for “Best Technology Podcast”! Drop everything and go Vote for Equity ! We’d appreciate it. A  lot . And even if we lose, well, we’ll keep doing our thing and making each other laugh. (Note: we are in last place, which is, well, something .) Regardless, the Equity team got together once again this week to not only go over the news of the week, but also to do a little soul searching. You see, some news broke yesterday, so we figured that we had to talk about it in our usual style. So, here’s the rundown: Do you want to buy TechCrunch? Apparently you can ? Albeit probably along with a few billion dollars worth of other assets — whatever is left of Yahoo and AOL — you can now own an NFT. A non-fungible TechCrunch. What is ahead for us? We don’t know. So if you do know, tell us. Until then we’l...

Geothermal technology has enormous potential to power the planet and Fervo wants to tap it

Tapping the geothermal energy stored beneath the Earth’s surface as a way to generate renewable power is one of the new visions for the future that’s captured the attention of environmentalists and oil and gas engineers alike. That’s because it’s not only a way to generate power that doesn’t rely on greenhouse gas emitting hydrocarbons, but because it uses the same skillsets and expertise that the oil and gas industry has been honing and refining for years. At least that’s what drew former the former completion engineer (it’s not what it sounds like) Tim Latimer to the industry and to launch Fervo Energy , the Houston-based geothermal tech developer that’s picked up funding from none other than Bill Gates’ Breakthrough Energy Ventures (that fund… is so busy) and former eBay executive, Jeff Skoll’s Capricorn Investment Group . With the new $28 million cash in hand Fervo’s planning on ramping up its projects which Latimer said would “bring on hundreds of megawatts of power in the nex...