Skip to main content
https://www.highperformancecpmgate.com/rgeesizw1?key=a9d7b2ab045c91688419e8e18a006621

Ryan Reynolds is coming to Disrupt

Ryan Reynolds is America’s sweetheart, despite being both Canadian and somewhat irreverent. The actor, producer, screenwriter and entrepreneur has been nominated for a Golden Globe and Grammy for his work on the Deadpool franchise.

But it wasn’t just his acting that made Deadpool a record-breaking, billion-dollar franchise. Reynolds is one of the world’s greatest when it comes to fast-vertising, which he’s leveraged into his production company and marketing firm Maximum Effort, which ran some of the cheapest, and most impactful marketing for Deadpool from the start.

Maximum Effort is also responsible for some of the best ads of the past few years. It would be hard to forget his campaigns for Aviation Gin (remember how quickly he turned a terrible Peloton ad into an hilarious Aviation Gin ad) or the devilishly funny Match.com spot.

His creative chops are impressive, but come with some clever entrepreneurial grit. Reynolds is an owner of Aviation Gin, which sold for more than $600 million in 2020, and an owner of Mint Mobile, a fast-growing MVNO. Reynolds has brought his marketing expertise to Mint Mobile, too, without becoming the joke.

Obviously, we’re thrilled to have him join us at Disrupt (Sept 21-23) for a fireside chat to talk about how he leverages both his creativity and his platform in the world of entrepreneurialism, and pick his brain on how startups can use fast-vertising to have a maximum impact on a minimum budget.

We’ll also get a feel for his investment appetite in the world of startups.

Reynolds joins a whole host of amazing speakers at Disrupt, including Canva CEO Melanie Perkins, investor Chamath Palihapitiya, Calendly CEO Tope Awotona, and Slack CEO Stewart Butterfield. Get your ticket now for under $100 for a limited time!

Comments

Popular posts from this blog

How the world’s largest cannabis dispensary avoids social media restrictions

Planet 13 is the world’s largest cannabis dispensary. Located in Las Vegas, blocks off the Strip, the facility is the size of a small Walmart. By design, it’s hard to miss. Planet 13 is upending the dispensary model. It’s big, loud and visitors are encouraged to photograph everything. As part of the cannabis industry, Planet 13 is heavily restricted on the type of content it can publish on Instagram, Facebook and other social media platforms. It’s not allowed to post pictures of buds or vapes on some sites. It can’t talk about pricing or product selection on others.   View this post on Instagram   A post shared by Morgan Celeste SF Blogger (@bayareabeautyblogger) on Jan 25, 2020 at 7:54pm PST Instead, Planet 13 encourages its thousands of visitors to take photos and videos. Starting with the entrance, the facility is full of surprises tailored for the ‘gram. As a business, Planet 13’s social media content is heavily restricted a...

Uber co-founder Garrett Camp steps back from board director role

Uber co-founder Garrett Camp is relinquishing his role as a board director and switching to board observer — where he says he’ll focus on product strategy for the ride hailing giant. Camp made the announcement in a short Medium post in which he writes of his decade at Uber: “I’ve learned a lot, and realized that I’m most helpful when focused on product strategy & design, and this is where I’d like to focus going forward.” “I will continue to work with Dara [Khosrowshahi, Uber CEO] and the product and technology leadership teams to brainstorm new ideas, iterate on plans and designs, and continue to innovate at scale,” he adds. “We have a strong and diverse team in place, and I’m confident everyone will navigate well during these turbulent times.” The Canadian billionaire entrepreneur signs off by saying he’s looking forward to helping Uber “brainstorm the next big idea”. Camp hasn’t been short of ideas over his career in tech. He’s the co-founder of the web 2.0 recommendatio...

Billionaire clothing dynasty heiress launches Everybody & Everyone to make fashion sustainable

Veronica Chou’s family has made its fortune at the forefront of the fast fashion business through investments in companies like Michael Kors and Tommy Hilfiger . But now, the heiress to an estimated $2.1 billion fortune is launching her own company, Everybody & Everyone , to prove that the fashion industry can be both environmentally sustainable and profitable. There’s no argument about the negative impacts of the fashion industry on the environment. The textiles industry primarily uses non-renewable resources — on the order of 98 million tons per year. That includes the oil to make synthetic fibers, fertilizers to grow cotton, and toxic chemicals to dye, treat, and produce the textiles used to make clothes. The greenhouse gas footprint from textiles production was roughly 1.2 billion tons of CO2 equivalent in 2015 — more than all international flights and maritime shipments combined (and a lot of those maritime shipments and international flights were hauling clothes). The lit...