The marketing industry is turning to artificial intelligence (AI) as a way to save time and execute smarter, more personalized campaigns. 61% of marketers say AI software is the most important aspect of their data strategy. If you’re late to the AI party, don’t worry. It’s easier than you think to start leveraging artificial intelligence tools in your marketing strategy. Here are 10 AI marketing tools every marketer should start using today. 1. Personalize Personalize is an AI-powered technology that helps you identify and produce highly targeted sales and marketing campaigns by tracking the products and services your contacts are most interested in at any given time. The platform uses an algorithm to identify each contact’s top three interests, which are updated in real-time based on recent site activity. K ey Features Identifies top three interests based on metrics like time on page, recency and frequency of each contacts Works with every ESP and CRM Easy to g