Skip to main content
https://www.highperformancecpmgate.com/rgeesizw1?key=a9d7b2ab045c91688419e8e18a006621

Venmo launches a rewards program offering up to 5% back at Target, Sephora, Dunkin’ & Wendy’s

Amid increased competition in the digital payments space, Venmo today announced its first-ever rewards program, Venmo Rewards, which will allow users to earn automatic cash back on purchases when they pay with their Venmo card at select retailers. The company is kicking off the program with limited-time cash back deals, including 5% back at Target, 5% back at Sephora, 4% back at Dunkin’, 5% back and Wendy’s and more.

The cash back earned through the program is deposited directly into your Venmo account, so you can use the funds to pay friends through the Venmo app, make Venmo card purchases, pay merchants that accept Venmo, or you can transfer the money to your linked bank account or debit card.

Users will also be able to track their Rewards in a dedicated section of the Venmo mobile app, where they can see what they’ve earned on each of their eligible purchases. They then can opt to share their rewards earned in the Venmo feed.

Similar to how credit card offers come and go, Venmo Rewards cash back deals will also expire at some point, as new ones arrive to take their place. Venmo cardholders will be able to check in on the current offers available to them at any time by visiting their card settings in the Venmo app.

The launch of a Rewards program comes at a time when Venmo is facing increased competition in the digital payments space. Though originally a peer-to-peer money transfer service, Venmo added a debit card last year that allows users to spend their Venmo balance out in the real world, while still taking advantage of features like splitting bills and the social feed, which helped popularize the service among a younger demographic. Recently, Venmo announced plans to offer a credit card, as well.

Today, users don’t necessarily reach for a Venmo card at point-of-sale, however.

They may prefer to use a card where they’ll get airline miles or a retailer’s store card, where they get a discount on the sale itself and/or loyalty points. Apple’s new credit card is also growing in popularity for those who like a cash back option, as it offers up to 3% back which is then stored directly on your Apple Cash card — the seamless transfer between the two made possible by the deep integration Apple allows for its own products.

In order to keep users participating in the Venmo ecosystem, the company needs to find new ways to encourage the use of its card, too.

Venmo Rewards will begin to roll out starting next week, Venmo says.

Comments

Post a Comment

Popular posts from this blog

Uber co-founder Garrett Camp steps back from board director role

Uber co-founder Garrett Camp is relinquishing his role as a board director and switching to board observer — where he says he’ll focus on product strategy for the ride hailing giant. Camp made the announcement in a short Medium post in which he writes of his decade at Uber: “I’ve learned a lot, and realized that I’m most helpful when focused on product strategy & design, and this is where I’d like to focus going forward.” “I will continue to work with Dara [Khosrowshahi, Uber CEO] and the product and technology leadership teams to brainstorm new ideas, iterate on plans and designs, and continue to innovate at scale,” he adds. “We have a strong and diverse team in place, and I’m confident everyone will navigate well during these turbulent times.” The Canadian billionaire entrepreneur signs off by saying he’s looking forward to helping Uber “brainstorm the next big idea”. Camp hasn’t been short of ideas over his career in tech. He’s the co-founder of the web 2.0 recommendatio...
Post a Comment
Read more

Drone crash near kids leads Swiss Post and Matternet to suspend autonomous deliveries

A serious crash by a delivery drone in Switzerland have grounded the fleet and put a partnership on ice. Within a stone’s throw of a school, the incident raised grim possibilities for the possibilities of catastrophic failure of payload-bearing autonomous aerial vehicles. The drones were operated by Matternet as part of a partnership with the Swiss Post (i.e. the postal service), which was using the craft to dispatch lab samples from one medical center for priority cases. As far as potential applications of drone delivery, it’s a home run — but twice now the craft have crashed, first with a soft landing and the second time a very hard one. The first incident, in January, was the result of a GPS hardware error; the drone entered a planned failback state and deployed its emergency parachute, falling slowly to the ground. Measures were taken to improve the GPS systems. The second failure in May, however, led to the drone attempting to deploy its parachute again, only to sever the line...
Post a Comment
Read more

How the world’s largest cannabis dispensary avoids social media restrictions

Planet 13 is the world’s largest cannabis dispensary. Located in Las Vegas, blocks off the Strip, the facility is the size of a small Walmart. By design, it’s hard to miss. Planet 13 is upending the dispensary model. It’s big, loud and visitors are encouraged to photograph everything. As part of the cannabis industry, Planet 13 is heavily restricted on the type of content it can publish on Instagram, Facebook and other social media platforms. It’s not allowed to post pictures of buds or vapes on some sites. It can’t talk about pricing or product selection on others.   View this post on Instagram   A post shared by Morgan Celeste SF Blogger (@bayareabeautyblogger) on Jan 25, 2020 at 7:54pm PST Instead, Planet 13 encourages its thousands of visitors to take photos and videos. Starting with the entrance, the facility is full of surprises tailored for the ‘gram. As a business, Planet 13’s social media content is heavily restricted a...
3 comments
Read more